Developer & Business GuidesFacebook and Instagram Ads in Nigeria: What They Really Cost in Naira
Typical CPM, CPC and cost per lead in naira, minimum budgets, a worked example, and how to start with a small test without wasting money.
Engineering insights, tutorials, and tech perspectives from our team.
Developer & Business GuidesTypical CPM, CPC and cost per lead in naira, minimum budgets, a worked example, and how to start with a small test without wasting money.
Developer & Business GuidesHow to sell on WhatsApp without spamming: the Business app, Status, broadcast lists, Channels, click-to-WhatsApp ads and a simple weekly routine.
Developer & Business GuidesFifteen questions that separate real marketers from confident talkers, plus the warning signs to walk away from, from guaranteed rankings to refusing you account access.
Developer & Business GuidesReal 2026 digital marketer rates side by side in naira, dollars and euros for Nigeria, Ghana, Kenya, South Africa, India, the UK, the US, Germany and France.
Developer & Business GuidesA step-by-step guide to hiring a digital marketer in Nigeria: freelancer, agency or in-house, real naira prices, a trial month, and how to keep ownership of your accounts.
Developer & Business GuidesPaying for a website does not always mean owning all of it. What should be yours, what is only licensed, and why a short written agreement matters.
Developer & Business GuidesEight common ways a business ends up unable to leave its developer, how to prevent each one on day one, and an honest word about the trade-off with ready-made platforms.
Developer & Business GuidesSimple habits that need no technical skill: limited access, accounts in your own name, staging copies, backups, short contracts, staged payments and removing access at the end.
Developer & Business GuidesA careful, step-by-step order for changing developers without losing pages, orders, rankings or customer data, and what to do if the old developer stops cooperating.
Developer & Business GuidesA website is not finished when it looks finished. The complete handover checklist: code, accounts, backups, documents, training, and a fire drill before final payment.
Developer & Business GuidesFive checks you can do without reading any code, from testing their live sites on your phone to calling references and paying for a small trial first.
Developer & Business GuidesWhy three developers give three different prices, and the steps that make quotes comparable: one brief, a breakdown, assumptions, exclusions and payment tied to progress.